We don't broker other people's traffic. We own the consumer brands, the ad accounts, the quiz funnels, and the verification layer — so quality is controlled at the source, not apologized for after delivery. Every lead clears three gates before it touches your CRM, and every lead is sold once. Permanently.
Apply for Allocation →90-second application · Quoted with real numbers at your allocation review
Each gate exists to kill a specific failure you've already paid for from other vendors. A lead that fails any gate is never delivered — and never billed.
Every lead originates on a consumer property we operate, where the person answers six or more real qualification questions — coverage amount, term length, tobacco use, household, timeline. That takes minutes of deliberate effort. Nobody completes it by accident, by misclick, or because a co-reg checkbox was pre-ticked on a sweepstakes page.
You receive every answer with the lead, so your agent opens the call already knowing what Maria wants, for whom, and by when.
✓ KILLS: the form-fill who "doesn't remember signing up"Before a lead qualifies for delivery, the consumer receives a one-time passcode on their phone and enters it back into our funnel. That proves three things at once: the number is real, it belongs to this person, and they're holding that phone right now.
Fake numbers aren't filtered out after the fact — they're structurally impossible, because an unverified lead never enters the deliverable supply at all. The OTP timestamp ships with every record.
✓ KILLS: the number that rings to nowhereOne lead, one buyer, permanently. No reselling, no "semi-exclusive," no 30-day exclusivity windows that quietly expire into the open market. Because we own the brands generating the supply, there is no upstream aggregator selling the same person behind our back — a guarantee a broker can never honestly make.
Your agents stop racing four competitors to the same dial. The lead's first insurance conversation is with your floor.
✓ KILLS: the "exclusive" lead three shops called firstNo partial records, no "name and number" leads. Every delivered lead carries the full qualification data your agents need to open the call properly — plus the verification and consent trail your compliance team will ask about.
The compliance block matters more every year: TCPA one-to-one consent captured on our own properties, with source URL, IP, timestamp, and the exact consent language. When a regulator or carrier asks where the lead came from, you have a documented answer your current vendor probably can't produce.
Leads post the moment they verify — no batches, no morning CSV emails, no platform for your team to learn.
Leads land in your existing CRM with all 14 fields mapped, tagged by campaign and order. Your pipeline stages, your automations, untouched.
Real-time post into your dialer or middleware so speed-to-lead starts the second verification completes — not the second someone checks an inbox.
A shared sheet that fills row by row as leads verify — the zero-integration option for floors that run lean and want to start this week.
Lead quality disputes are the cancer of this industry. We didn't write a softer refund policy — we wrote terms that make the argument unnecessary.
It depends on product type and volume tier, and we quote it with real numbers at the allocation review — not on a pricing page that's out of date by Thursday. Up front: no retainers, no setup fees. The per-lead price includes the verification layer, the consent documentation, and LeadShield's 48-hour follow-up guarantee.
Supply is a function of our ad spend, which scales with committed allocation — but at any given week it's finite, which is exactly why we cap buyers instead of overselling. Your allocation review covers realistic weekly volume for your states and product mix before you commit to anything.
Term life and final expense first, with campaigns running nationally — multi-state and nationally licensed floors get priority allocation because they can absorb national supply efficiently. Additional verticals open as supply proves out; the application captures what you sell and where.
Yes — sample records (with contact details masked) are part of every allocation review, so your team judges field depth and qualification quality before a dollar moves. The product on this page is the product in the CSV.
Apply in 90 seconds. We'll review your floor, your states, and your volume — and tell you within one business day whether we have allocation for your operation.
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